{"id":41989,"date":"2019-03-06T11:00:00","date_gmt":"2019-03-06T10:00:00","guid":{"rendered":"https:\/\/fallas.com\/marina-civera-i-la-seua-cort-d-honor-visiten-les-instal-lacions-de-amstel\/"},"modified":"2024-09-30T20:30:55","modified_gmt":"2024-09-30T19:30:55","slug":"marina-civera-i-la-seua-cort-d-honor-visiten-les-instal-lacions-de-amstel","status":"publish","type":"post","link":"https:\/\/fallas.com\/va\/marina-civera-i-la-seua-cort-d-honor-visiten-les-instal-lacions-de-amstel\/","title":{"rendered":"Marina Civera i la seua Cort d&#8217;Honor visiten les instal\u00b7lacions de Amstel"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;]\n[vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;]\n[vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\nPer segon any consecutiu han posat en marxa la II edici\u00f3 del Premi Amstel \u2018Unes Falles de Categoria\u2019 &nbsp;<br \/>\nLa Fallera Major de Val\u00e8ncia, Marina Civera, i la seua Cort d&#8217;Honor han participat de la tradicional visita que realitza des de fa tres d\u00e8cades la Junta Central Fallera a les instal\u00b7lacions que HEINEKEN Espa\u00f1a a Quart de Poblet per a con\u00e9ixer m\u00e9s sobre Amstel, la cervesa feta a Val\u00e8ncia que col\u00b7labora estretament amb aquestes festes.<br \/>\nLa comitiva ha sigut rebuda per representants de la companyia, entre ells el gerent de la f\u00e0brica de Val\u00e8ncia Francisco Vidal, el director Comercial Samuel D\u00edaz i el Director Regional de Relacions Institucionals Pablo Mazo, qui ha aprofitat per a remarcar el comprom\u00eds que la companyia mant\u00e9 amb les festes, treballant amb la Junta Central Fallera des de fa m\u00e9s de 30 anys.<br \/>\nPer quart any consecutiu, Amstel \u00e9s el patrocinador oficial de totes les mascletaes que es disparen en la Pla\u00e7a de l&#8217;Ajuntament. A m\u00e9s, col\u00b7labora en altres cites destacades del calendari oficial i crea esdeveniments propis, com la Amstel Nit de les Falles, en la qual es va disparar la masclet\u00e0 vertical m\u00e9s alta de la hist\u00f2ria i va batre r\u00e8cords d&#8217;assist\u00e8ncia en La Marina el passat 23 de febrer.<br \/>\nAquest coneixement del teixit faller, la vinculaci\u00f3 amb el territori i el comprom\u00eds adquirit al llarg dels anys, els ha portat per segon any consecutiu a posar en marxa la II edici\u00f3 del Premi Amstel \u2018Unes Falles de Categoria\u2019, que complementa als guardons oficials, valorant aspectes com el car\u00e0cter lluitador o la innovaci\u00f3.<br \/>\nMarina Civera, Fallera Major de Val\u00e8ncia 2019, agraeix a Amstel la seua labor per a visibilitzar i revaloritzar el treball que es realitza en tot el mapa faller. \u201cLes hist\u00f2ries que es viuen en els casals naixen del cor de tots els membres de la comissi\u00f3, \u00e9s el que anomenem \u2018fer falla\u2019, alguna cosa que no es veu, per\u00f2 que \u00e9s l&#8217;ess\u00e8ncia de les nostres festes. L&#8217;esfor\u00e7, la companyonia o la familiaritat s\u00f3n valors que els fallers posen en pr\u00e0ctica al llarg dels 365 dies de l&#8217;any i que, sens dubte, mereixen un reconeixement\u201d, ha declarat la m\u00e0xima representant d&#8217;aquesta festes.<br \/>\nLa Fallera Major i la seua Cort van con\u00e9ixer les diferents maneres d&#8217;elaboraci\u00f3 de la cervesa, posant especial atenci\u00f3 en Amstel Oro, torrada en tres temps, amb tres colps de foc, que enguany lidera el suport de la companyia a les Falles per la seua especial relaci\u00f3 amb les flames. A m\u00e9s, Marina i a la seua Cort van descobrir els secrets per a degustar i tirar una canya perfecta tant de Amstel Oro com de Amstel Original, la cervesa 100% malta amb m\u00e9s sabor, m\u00e9s aroma i m\u00e9s cos, creada pel mestre cerveser valenci\u00e0 Rafael S\u00e1nchez.<br \/>\nAix\u00ed mateix, durant la visita, la comitiva va poder con\u00e9ixer unes instal\u00b7lacions amb 230.000 metres quadrats que es van inaugurar en 1975.<br \/>\nFotografies: Armando Romero.<br \/>\n[widgetkit id=&#8221;2453&#8243; name=&#8221;20190306VisitaHeineken&#8221;]\n&nbsp;<br \/>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;] [vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221;&#8230;<\/p>\n","protected":false},"author":2,"featured_media":41987,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[309],"tags":[],"class_list":{"0":"post-41989","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias-va"},"_links":{"self":[{"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/posts\/41989","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/comments?post=41989"}],"version-history":[{"count":0,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/posts\/41989\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/media\/41987"}],"wp:attachment":[{"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/media?parent=41989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/categories?post=41989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fallas.com\/va\/wp-json\/wp\/v2\/tags?post=41989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}